HOW TO LAUNCH YOUR ONLINE BUSINESS? -Week 2.
Hey everyone, Happy Saturday!
I hope your relaxing, or spending time with friends and family! It's so important to have some down time. I just got home from Wonderlust Melbourne. If you have'nt heard of it, it's a gorgeous yoga festival and it seriously was so beautiful! I'll be doing a write up on it all on Monday so keep your eyes peeled for that.
Anyway as I said last week, this 'How to Launch Your Online Business' challenge will go for the next few weeks. So if this is something you have been thinking about doing, I hope you have subscribed to Soul Circle and will stay with us all the way.
Now for those of you who read last week, #week 1, I hope you got some thinking done and maybe some of you might have had, as Oprah calls them, an aha moment?
If you did then great, we can start thinking about what to do next, so sit tight I'm about to get to it. If your still stuck, you can still continue into all of the following weeks. In the mean time, keep digging deep and paying attention to what creates a spark in your soul. Take sometime to do a 5-10 min meditation, focusing completely on what your passion is and note down any ideas. Don't be afraid to write down any random, or weird thoughts, even if it does'nt make sense straight away, you will be surprised how random thoughts can turn into amazing + epic ideas!
Now, if you did have a little light bulb moment last week and your ready to start thinking about the next steps, then lets get into it!
So you have an idea, you think you have found your JAM, that's awesome! Congratulations, that really is one of the hardest parts. Being honest and admitting to yourself that there is this thing that you really love + want to do despite the fear, your like "Im going to do it!" Big pats on the back!
Now, it's one thing to have a passion, but now you have to make it yours! So as we did last week, I'm going to throw a couple of D+M questions at you. Questions that will get you thinking about how to take a passion, that maybe many peope share and make it yours.
What is your unique passion footprint?
Today I want you spend sometime thinking about your unique view point. I really believe we all have our own individual view point or footprint that we can stamp all over our passion. Think about Steve Jobs, he didnt just create computers, he reinvented them, with a vision that only he could really bring about. 'Apple' is Steven jobs footprint on technology. Ok so next, lets think about Jamie Oliver, whether you like him or not (that's not important) he was one of the first to really take food + cooking to cool town. Jamie Oliver has created an amazing brand, putting his own spin into his cooking has made him millions of dollars for his rustic, holistic approach to food. I think you get the point. It's not about just going and creating an online business that is same, same. You have to really think and ask yourself, "what is my perspective on ______?" What can I bring to my passion that really communicates what I am about and what I believe in?
Again, spend sometime with this, even if you get zero inspo and you have no idea, come back ask your self again tomorrow and the next day, every day until you get your 'aha moment'. Meditate on it and it will come! We all have a purpose, find yours and you'll find your footprint!
What is your message?
With any good concept or idea, you have to refine it! Or as I like to say in design, edit, edit, edit. To me you can never edit and refine an idea enough. There is always more creative bubles waiting to be thought, so open your mind and get into the mode of refining your footprint.
So you have your passion, tick, you found your unique blueprint (or you will soon), now lets get your message! Your message will be the big part of your blueprint, but as I said we need to refine that unique view point even further. If you don't know what your message is or what your brand is going to communicate, how will your customers or clients know what the purpose of your service is? Let me break it down, so lets say we have someone who has a passion for writing, then he/she discovers their unique footprint is writing about spirituality, now they would need to refine again to discover their strong message. Perhaps it could be something like "Spirituality + Food" or "Encouraging Spirtuality in Children", just a few quick thoughts, but you get the picture. It's all about making it your message, your authentic view point, your passion!
When your working on this, I cant stress how important it is that your message is authentic to you! Don't just think " I think this idea will make money" that will never work guys! Why, because if you are not sincere, if your messge is not backed up by truth + authenticity, no one will hear a word your saying, nor will they believe what your saying. So make that passion yours, find your voice + be true to yourself. Lastly, edit, edit, edit.
Thanks for stopping by guys, I'm going to plonk in a hot bath, OMG 5 km's and 70 mins of Yoges, I'm tired!
Peace out and Happy Mothers Day to all you amazeball Mums xx